Meet Digital Artist and Creative Director Lucy Hardcastle on a behind the scenes into the making of her piece ‘Intangible Matter’.
Lucy Hardcastle is known for her boundary pushing work, blurring the lines between computer graphics, printed textiles and photorealism, riffs on the balance between human craft and generated perfection.
Here we see Lucy’s journey into the creation of her piece featuring producer Fatima Al Qadiri and artist Chris Lee, as well as meeting other digital artists using new media technologies to re-imagine the possibilities of creative expression
Directed by Liza Mandelup
i-D:
Commercial Creative Director: Bunny Kinney
Associate Commercial Creative Director: Claire Arnold
Commercial Supervising Producer: Tash Tan
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